Discover Your Digital Super‑Powers at CEE’s Highest‑Flying Marketing Conference
See you at #DMH2016
Discover Your Digital Super‑Powers at CEE’s Highest‑Flying Marketing Conference
See you at #DMH2016

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heroes

Bartosz Gąsiorowski
Digital Manager
Grupa Żywiec

Responsible for digital media for all brands in Grupa Żywiec's portfolio. Leads campaigns focused on online channels, as well as those beyond digital.

Cameran Harman
Head of Demand Sales EMEA
LiveRail (Facebook)

As Head of Demand Development for LiveRail – part of Facebook’s ad tech business – across EMEA, Cameran is responsible for developing LiveRail's cooperations with DSP’s, trading desks, agencies and marketers to help them unlock the value of LiveRail’s platform and publisher relationships.

Gavin Wilson
Chief Revenue Officer
Sociomantic

Responsible for driving the commercial strategy and revenue operations across a wide portfolio of programmatic solutions delivered to more than 70 countries worldwide.

Karol Paciorek
Vlogger
KWTW

Active YouTube vlogger since 2010. His channels include "Podcast 35mm", "Lekko Stronniczy" and, the newest, "KWTW – Kto Wie ten Wie" in which he goes in depth about medicine, psychology and, of course, the internet.

Łukasz Kapuśniak
Chief Big Data Officer
Cloud Technologies

Currently Chief Big Data Officer at Cloud Technologies SA. Privately, a dreamer and adventurer. Considered a programmer in the business department and businessman among programmers.

Maciej Wyszyński
Managing Director DACH, CEE & MEA
Sociomantic Labs

Maciej has been a core part of Sociomantic over the past six years, overseeing sales for the DACH, CEE and MEA markets. He was previously a marketing hero at Zanox, and his superpowers include online marketing, programmatic, e-commerce, mobile and app marketing.

Marcin Olszewski
Programmatic Director
Media Impact Polska

As Programmatic Director at Media Impact Poland, Marcin is responsible for the strategy and development of programmatic sales. Prior to this role, he worked at Denstu Aegis and ARBOinteractive (now Ströer).

Marta Lech-Maciejewska
Country Manager
iBILLBOARD

Three-year veteran of programmatic marketing, responsible for developing iBillboard in the Polish market. Privately, Lech-Maciejewska is a blogger, young mother and lover of TRX workouts.

Michał Sadowski
Founder & CEO
Brand24

Founder and President of Brand24 S.A., a web monitoring company. Author of bestselling book, "The Social Media Revolution." Programmer, graphic designer, blogger and commentator on all things web and digital.

Piotr Jaś
General Manager CEE
BlaBlaCar

Manages BlaBlaCar operations in CEE region. Joined BlaBlaCar in 2012 as a result of M&A that enabled BlaBlaCar to expand to Poland, followed by seven other countries in the region.

Radek Górka
Head of Performance
Allegro Group

Radek celebrates eleven years in the e-marketing industry. At Allegro Group, he is currently responsible for performance marketing in Poland, Czech Republic and Ukraine.

Roberto Ruju
Head of Programmatic Solutions EMEA
Google

Responsible for Google’s regional product deployment strategy across all programmatic publisher platforms in EMEA. Until 2012, Ruju headed Google’s mobile display partnerships in the region.

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agenda

  • 15:00 - 15:20
    The Superheroes of Digital!
    Karol Paciorek
    KWTW
  • 15:20 - 15:30
    Train You Ears with our Music Heroes!
  • 15:30 - 15:45
    How Digital Marketing Heroes Build & Promote Online Businesses
    Michał Sadowski
    Brand24
  • 15:45 - 16:00
    Programmatic Direct: A Triple Win
    Roberto Ruju
    Google
  • 16:00 - 16:45
    Panel discussion: The New Programmatic Playground: Implications of a Shifting Landscape
    Łukasz Kapuśniak, Maciej Wyszyński, Marcin Olszewski, Marta Lech-Maciejewska
  • 16:45 - 17:30
    Get Super-charged at the Coffee Break
  • 17:30 - 17:45
    Native Ads in Mobile
    Cameran Harman
    LiveRail (Facebook)
  • 17:45 - 18:00
    “Online” Doesn’t Exist. What Next?
    Radek Górka
    Allegro Group
  • 18:00 - 18:15
    CRM to Programmatic: Why the Picture is Bigger than Display
    Gavin Wilson
    Sociomantic
  • 18:15 - 18:30
    The Positive Disruption
    Piotr Jaś
    BlaBlaCar
  • 18:30 - 18:45
    The Power of Personalization in “Zwrotka Żywca” case study
    Bartosz Gąsiorowski
    Grupa Żywiec
  • 19:00 - 23:00
    Music Heroes rock the DMH After-Party!

afterparty

Rysy
Rysy, the new phenomenon in the Polish electronic music scene, is the project authored by Wojtek Urbański and Łukasz Stachurko (Sonar Soul), featuring Justyna Święs (The Dumplings). The band's debut album premiered on August 22 at the Festival of Tauron Nowa Muzyka. The project is narrative and conceptual in nature, which combines ethereal sound spaces with energetic pulsing beats.
BUSZKERS
BUSZKERS (U Know Me Records) has performed in the best Polish clubs, at top festivals and with celebrities like FKA Twigs, James Blake and many more. His music spans multiple genres including nu beats, hip-hop, disco, house, trap and juke—a diversity which has gotten him invites to record guest mixes for radio shows like Pompon Night (Radio Roxy), Digital Meditation (Radio Kampus) as well as Belgium's LaidBack Radio and Lithuania's MondayJazz.
find us
The View
Spektrum Tower, Twarda 18
Warsaw, Poland
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